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PodcastS2 E8

How Membership Organisations Shape Their Digital Future

Digital Transformation Survivors

Alan Perestrello from HartSquare has spent years helping membership organisations and charities navigate the minefield of Martech and CRM. He pulls no punches on why so many digital transformations in the sector go sideways, what ‘good’ really looks like when you’re building for members, and why the rise of AI-generated content is creating a flood of what he diplomatically calls ‘slop’.

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Digital Transformation Survivors

Meet the Digital Transformation Survivors

Coherence’s Strategy Director, Julian Tedstone, meets with icons, giants, legends and pioneers of digital transformation to elicit insights from their vast experience that you can apply to your own digital transformation journey.

Interested in a guest spot? →